11, ISBN: 9780470460191

While exposing the risks inherent in maintaining a nontransparent relationship with customers, Tactical Transparency provides a methodology that will help your organization create its uni… Más…

While exposing the risks inherent in maintaining a nontransparent relationship with customers, Tactical Transparency provides a methodology that will help your organization create its unique plan to bring greater authenticity to your company and your brands. Drawn largely from interviews with leaders in companies that have achieved measurable success in this arena, authors Shel Holtz and John C. Havens provide step-by-step details on how executives and professional communicators can create a tra While exposing the risks inherent in maintaining a nontransparent relationship with customers, Tactical Transparency provides a methodology that will help your organization create its unique plan to bring greater authenticity to your company and your brands. Drawn largely from interviews with leaders in companies that have achieved measurable success in this arena, authors Shel Holtz and John C. Havens provide step-by-step details on how executives and professional communicators can create a transparency strategy that will keep their organization competitive in the twenty-first century. The authors show how organizations can evaluate their readiness for transparency, what they need to do to get ready, and how to effectively communicate their transparency strategy to their customers and employees. They also identify aspects of blog/new media "netiquette" an important but often misunderstood part of engaging in transparency. Your purchase of Tactical Transparency Includes a One Year Subscription to Fast Company ($10 value). View the refund/promotion details here. Decision Making & Problem Solving, Management & Leadership, Tactical Transparency~~ John C. Havens, Lynne D. Johnson, Shel Holtz~~Decision Making & Problem Solving~~Management & Leadership~~9780470460191, en, Tactical Transparency, John C. Havens, Lynne D. Johnson, Shel Holtz, 9780470460191, Jossey-Bass, 11/17/2008, , , , Jossey-Bass, 11/17/2008<

ISBN: 9780470460191

While exposing the risks inherent in maintaining a nontransparent relationship with customers, Tactical Transparency provides a methodology that will help your organization create its uni… Más…

While exposing the risks inherent in maintaining a nontransparent relationship with customers, Tactical Transparency provides a methodology that will help your organization create its unique plan to bring greater authenticity to your company and your brands. Drawn largely from interviews with leaders in companies that have achieved measurable success in this arena, authors Shel Holtz and John C. Havens provide step-by-step details on how executives and professional communicators can create a transparency strategy that will keep their organization competitive in the twenty-first century. The authors show how organizations can evaluate their readiness for transparency, what they need to do to get ready, and how to effectively communicate their transparency strategy to their customers and employees. They also identify aspects of blog/new media "netiquette" an important but often misunderstood part of engaging in transparency. Your purchase of Tactical Transparency Includes a One Year Subscription to Fast Company ($10 value). View the refund/promotion details here.; PDF; Business,Finance and Law > Business & management > Business strategy, Wiley<

ISBN: 9780470460191

While exposing the risks inherent in maintaining a nontransparentrelationship with customers, Tactical Transparency providesa methodology that will help your organization create its uniqu… Más…

While exposing the risks inherent in maintaining a nontransparentrelationship with customers, Tactical Transparency providesa methodology that will help your organization create its uniqueplan to bring greater authenticity to your company and your brands.Drawn largely from interviews with leaders in companies that haveachieved measurable success in this arena, authors Shel Holtz andJohn C. Havens provide step-by-step details on how executives andprofessional communicators can create a transparency strategy thatwill keep their organization competitive in the twenty-firstcentury. The authors show how organizations can evaluate theirreadiness for transparency, what they need to do to get ready, andhow to effectively communicate their transparency strategy to theircustomers and employees. They also identify aspects of blog/newmedia "netiquette" an important but often misunderstood part ofengaging in transparency.Your purchase of Tactical Transparency Includes a OneYear Subscription to Fast Company ($10 value). View therefund/promotion details here. E-Book, [PU: Wiley]<

ISBN: 9780470460191

Tactical Transparency:How Leaders Can Leverage Social Media to Maximize Value and Build their Brand Shel Holtz, John C. Havens Tactical Transparency:How Leaders Can Leverage Social Media … Más…

Tactical Transparency:How Leaders Can Leverage Social Media to Maximize Value and Build their Brand Shel Holtz, John C. Havens Tactical Transparency:How Leaders Can Leverage Social Media to Maximize Value and Build their Brand Shel Holtz, John C. Havens eBooks > Belletristik > Erzählungen, John Wiley & Sons<

ISBN: 9780470460191

How Leaders Can Leverage Social Media to Maximize Value and Build their Brand How Leaders Can Leverage Social Media to Maximize Value and Build their Brand eBooks > Belletristik > Erzählu… Más…

How Leaders Can Leverage Social Media to Maximize Value and Build their Brand How Leaders Can Leverage Social Media to Maximize Value and Build their Brand eBooks > Belletristik > Erzählungen, [PU: Wiley]<