ISBN: 9780838908181

Make your library the place to be. The library is still the best place to go for traditional information - and for everything from Internet access, database reference, video and CD check-… Más…

Make your library the place to be. The library is still the best place to go for traditional information - and for everything from Internet access, database reference, video and CD check-out to engaging exhibits, entertaining events, and more. The challenge is getting your customers and community to believe that their library has more to offer today than it ever did. It's up to you to communicate that the home or work computer can't come close to delivering the unique services your library provides. And you can do this with Powerful Public Relations. Whether you have a lot of time to devote to a PR program or just a few hours here and there, communicating your library's many benefits is paramount to the satisfaction and number of customers you have each day. Here are just a few of the ways that savvy PR can work to sell your library's image. You'll learn how to: * Produce eye-catching brochures using desktop technology * Create a Web-based PR strategy and plan * Develop multimedia promotional programs that can be set up in the library * Plan special events and exhibits that will generate publicity and attendance With sample screen captures, press releases, public service announce Books > Languages > Grammar & Reference List_Books, [PU: American Library Association]<

ISBN: 9780838908181

Make your library the place to be. The library is still the best place to go for traditional information - and for everything from Internet access, database reference, video and CD check-… Más…

Make your library the place to be. The library is still the best place to go for traditional information - and for everything from Internet access, database reference, video and CD check-out to engaging exhibits, entertaining events, and more. The challenge is getting your customers and community to believe that their library has more to offer today than it ever did. It's up to you to communicate that the home or work computer can't come close to delivering the unique services your library provides. And you can do this with Powerful Public Relations. Whether you have a lot of time to devote to a PR program or just a few hours here and there, communicating your library's many benefits is paramount to the satisfaction and number of customers you have each day. Here are just a few of the ways that savvy PR can work to sell your library's image. You'll learn how to: * Produce eye-catching brochures using desktop technology * Create a Web-based PR strategy and plan * Develop multimedia promotional programs that can be set up in the library * Plan special events and exhibits that will generate publicity and attendance With sample screen captures, press releases, public service announce Books List_Books, [PU: American Library Association]<

ISBN: 9780838908181

Paperback, [PU: American Library Association], The library is the place to go for traditional information - and for Internet access, database reference and more. With sample screen captur… Más…

Paperback, [PU: American Library Association], The library is the place to go for traditional information - and for Internet access, database reference and more. With sample screen captures, press releases, public service announcements and other PR tools, this text aims to help the reader execute effective public relations for library services., Library & Information Services<

2002, ISBN: 0838908187

Kartoniert / Broschiert LANGUAGE ARTS & DISCIPLINES / Library & Information Science / General, Protège-cahier 11, [PU:ALA Editions]

2002, ISBN: 9780838908181

A How-to Guide for Libraries, Buch, Softcover, [PU: ALA Editions], ALA Editions, 2002