2000, ISBN: 3824472228
[EAN: 9783824472222], Neubuch, [SC: 0.0], [PU: Deutscher Universitätsvlg Jul 2000], BUSINESS & ECONOMICS / GENERAL; C; SCW00008 - ECONOMICS/MANAGEMENT SCIENCE, SUCO11643 AND, Neuware - Th… Más…
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ISBN: 9783824472222
The consideration set is defined as the set of alternatives which a consumer considers in a purchase decision. As brand consideration is a precondition for choice the understanding of wha… Más…
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ISBN: 9783824472222
Based on the notion that consumers are self-regulating, volitional decision makers and capable of regulating their behavior according to their goals, Marcel Paulssen develops a self-regul… Más…
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2000, ISBN: 9783824472222
[ED: Taschenbuch], [PU: Deutscher Universitätsverlag], DE, [SC: 0.00], Neuware, gewerbliches Angebot, 210x148 mm, 266, [GW: 374g], 2000
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2000, ISBN: 9783824472222
Buch, Softcover, 2000, [PU: Deutscher Universitätsverlag], Deutscher Universitätsverlag, 2000
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2000, ISBN: 3824472228
[EAN: 9783824472222], Neubuch, [SC: 0.0], [PU: Deutscher Universitätsvlg Jul 2000], BUSINESS & ECONOMICS / GENERAL; C; SCW00008 - ECONOMICS/MANAGEMENT SCIENCE, SUCO11643 AND, Neuware - Th… Más…
ISBN: 9783824472222
The consideration set is defined as the set of alternatives which a consumer considers in a purchase decision. As brand consideration is a precondition for choice the understanding of wha… Más…
ISBN: 9783824472222
Based on the notion that consumers are self-regulating, volitional decision makers and capable of regulating their behavior according to their goals, Marcel Paulssen develops a self-regul… Más…
2000, ISBN: 9783824472222
[ED: Taschenbuch], [PU: Deutscher Universitätsverlag], DE, [SC: 0.00], Neuware, gewerbliches Angebot, 210x148 mm, 266, [GW: 374g], 2000
2000, ISBN: 9783824472222
Buch, Softcover, 2000, [PU: Deutscher Universitätsverlag], Deutscher Universitätsverlag, 2000
Datos bibliográficos del mejor libro coincidente
Detalles del libro - Individual Goal Hierarchies as Antecedents of Market Structures
EAN (ISBN-13): 9783824472222
ISBN (ISBN-10): 3824472228
Tapa blanda
Año de publicación: 2000
Editorial: Deutscher Universitätsverlag
Libro en la base de datos desde 2007-07-03T11:29:15+02:00 (Madrid)
Página de detalles modificada por última vez el 2024-03-08T02:08:26+01:00 (Madrid)
ISBN/EAN: 3824472228
ISBN - escritura alterna:
3-8244-7222-8, 978-3-8244-7222-2
Mode alterno de escritura y términos de búsqueda relacionados:
Título del libro: goal, structures
Datos del la editorial
Autor: Marcel Paulssen
Título: Gabler Edition Wissenschaft; Individual Goal Hierarchies as Antecedents of Market Structures
Editorial: Deutscher Universitätsverlag; Deutscher Universitätsverlag
266 Páginas
Año de publicación: 2000-07-28
Wiesbaden; DE
Peso: 0,374 kg
Idioma: Alemán
54,99 € (DE)
56,53 € (AT)
61,00 CHF (CH)
POD
XIV, 266 S.
BC; Business and Management, general; Hardcover, Softcover / Wirtschaft/Management; Betriebswirtschaft und Management; Verstehen; Business; Change; Marketing; Marktforschung; Mode; Modellierung; Service; Supervision; Business and Management; EA
The consideration set - Categorization processes - Goal constructs - Self concept, values - Consideration set formation as a goal-derived categorization process - Marketing structuring with the self-regulatory model of consideration set formation - Modelling different goal levels - Modelling market structures with consideration setsMás, otros libros, que pueden ser muy parecidos a este:
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