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Driven: Inside BMW, the Most Admired Car Company in the World - David Kiley
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David Kiley:

Driven: Inside BMW, the Most Admired Car Company in the World - libro nuevo

2020, ISBN: f8253cb3ff14ba06b8883bbed720b3da

Narrator: Jay Snyder, Gildan Media, Audible Audiobook, Publiziert: 2020-07-09T21:26:00Z, Produktgruppe: Audible, Verkaufsrang: 184140, Biographies & Memoirs, Biographies & Histories, Busi… Más…

Gastos de envío:Available for immediate download. Die angegebenen Versandkosten können von den tatsächlichen Kosten abweichen. (EUR 5.62) Audible Ltd
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Driven: Inside BMW, the Most Admired Car Company in the World - David Kiley
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David Kiley:

Driven: Inside BMW, the Most Admired Car Company in the World - libro nuevo

2020, ISBN: f8253cb3ff14ba06b8883bbed720b3da

Narrator: Jay Snyder, Gildan Media, Audible Audiobook, Publiziert: 2020-07-09T21:26:00Z, Produktgruppe: Audible, Verkaufsrang: 184447, Biographies & Memoirs, Biographies & Histories, Busi… Más…

Gastos de envío:Available for immediate download. Die angegebenen Versandkosten können von den tatsächlichen Kosten abweichen. (EUR 5.62) Audible Ltd
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Wiley:
Driven: Inside BMW, the Most Admired Car Company in the World - libro nuevo

ISBN: f8253cb3ff14ba06b8883bbed720b3da

Wiley. New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore th… Más…

Gastos de envío: EUR 18.99 Ambis Enterprises LLC
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David Kiley:
DRIVEN : INSIDE BMW, THE MOST ADMIRED CAR COMPANY IN THE WORLD. - encuadernado, tapa blanda

2002, ISBN: f8253cb3ff14ba06b8883bbed720b3da

Gebraucht, guter Zustand, Jacket, Superb book detailing the inner workings and ethos of the BMW company and how it goes about designing, making and selling it's cars., Books

NOT NEW BOOK. Gastos de envío: EUR 12.66 Simon Lewis Transport Books, Coleford, GLOS, United Kingdom [60322119] [Rating: 5 (von 5)]
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David Kiley:
Driven: Inside BMW, the Most Admired Car Company in the World - encuadernado, tapa blanda

2004, ISBN: f8253cb3ff14ba06b8883bbed720b3da

Wiley, 2004-04-02. Hardcover. Very Good. Clean with no marks or inscriptions. Dust jacket has light shelf wear., Wiley, 2004-04-02, 3

Gastos de envío: EUR 15.81 Arroway Books

1Dado que algunas plataformas no nos comunican las condiciones de envío y éstas pueden depender del país de entrega, del precio de compra, del peso y tamaño del artículo, de una posible membresía a la plataforma, de una entrega directa por parte de la plataforma o a través de un tercero (Marketplace), etc., es posible que los gastos de envío indicados por eurolibro/terralibro no concuerden con los de la plataforma ofertante.

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Detalles del libro
Driven: Inside BMW, the Most Admired Car Company in the World

An exclusive look at one of the world's most successful and controversial companies, and the mysterious family behind it.

BMW is arguably the most admired carmaker in the world. It's financial performance is the envy of its competitors, and BMW products inspire near-fanatical loyalty. While many carmakers struggle with falling sales, profits and market share, demand for BMWs continues to grow, frequently outpacing production. Now, David Kiley-Detroit Bureau Chief at USA Today and author of Getting the Bugs Out, which covered Volkswagen's demise and rebirth, goes inside the fabled German automaker to see how it does what it does so well. With unprecedented access to BMW executives, Kiley goes behind the walls of BMW's famed "Four Cylinders" headquarters in Munich at a time when the company is in its most aggressive, and some say riskiest, expansion in its history and when some of the company's new products, like the 7 Series sedan and Z4 roadster, are for the first time drawing as many barbs from critics as bouquets. Kiley covers intimate details of the boardroom drama surrounding the company's nearly disastrous acquisition and subsequent sale of the British Rover Group and its expansion into selling MINI and Rolls Royce cars. Besides being a world-class carmaker, BMW is also considered one of the smartest consumer marketing companies and Kiley explores the extraordinary value and management of the BMW brand mystique. He also takes a revealing look at the mysterious and ultra-private Quandt family of Bad Homburg Germany, which owns a controlling stake in BMW: Johanna and Susanne Quandt, two of the wealthiest women in Europe and Stefan Quandt, one of the wealthiest bachelors on the continent.

David Kiley (Ann Arbor, MI) is the Detroit Bureau Chief at USA Today who has covered the auto industry for 17 years. He has been featured on Nightline, CNBC, CNN, MSNBC, NPR and the Today show. He is also the author of Getting the Bugs Out: The Rise, Fall, and Comeback of Volkswagen in America (0-471-26304-4), also available from Wiley.

Detalles del libro - Driven: Inside BMW, the Most Admired Car Company in the World


Tapa dura
Año de publicación: 2004
Editorial: Gildan Media

Libro en la base de datos desde 2014-05-09T17:53:09+02:00 (Madrid)
Página de detalles modificada por última vez el 2024-03-06T19:15:22+01:00 (Madrid)


Mode alterno de escritura y términos de búsqueda relacionados:
Autor del libro: david snyder, bmw
Título del libro: driven, inside the, the company, bmw, car


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