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Marketing Research: Methodological Foundations - Iacobucci, Professor Dawn, Churchill Jr., Gilbert A
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Iacobucci, Professor Dawn, Churchill Jr., Gilbert A:

Marketing Research: Methodological Foundations - encuadernado, tapa blanda

2009, ISBN: 9781439081013

South Western Educational Publishing, Hardcover, Auflage: 10th ed. 604 Seiten, Publiziert: 2009-10-20T00:00:01Z, Produktgruppe: Book, 1.29 kg, Brands & Corporate Identity, Sales & Marketi… Más…

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Iacobucci, Dawn,Churchill, Gilbert A.:

Marketing Research: Methodological Foundations (with Qualtrics Card) - encuadernado, tapa blanda

2009, ISBN: 1439081018

[EAN: 9781439081013], Gebraucht, guter Zustand, [PU: South-Western College Pub], Connecting readers with great books since 1972! Used textbooks may not include companion materials such as… Más…

NOT NEW BOOK. Gastos de envío: EUR 105.63 HPB-Red, Dallas, TX, U.S.A. [71054723] [Rating: 5 (von 5)]
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Iacobucci, Dawn, Churchill, Gilbert A.:
Marketing Research: Methodological Foundations (with Qualtrics Card) - libro usado

ISBN: 9781439081013

South-Western College Pub. 10. Acceptable. Acceptable. Heavy wear. Ship within 24hrs. Satisfaction 100% guaranteed. APO/FPO addresses supported, South-Western College Pub, 2.5

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Iacobucci, Dawn, Churchill, Gilbert A.:
Marketing Research: Methodological Foundations (With Qualtrics Card) - encuadernado, tapa blanda

2009, ISBN: 9781439081013

Other, Heavy wear. Ship within 24hrs. Satisfaction 100% guaranteed. APO/FPO addresses supported., Gebraucht, [PU: South-Western College Pub]

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Iacobucci, Dawn; Churchill, Gilbert A.:
Marketing Research: Methodological Foundations (with Qualtrics Card) - encuadernado, tapa blanda

2009, ISBN: 1439081018

[EAN: 9781439081013], Gebraucht, sehr guter Zustand, [PU: South-Western College Pub], Books

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Detalles del libro
Marketing Research: Methodological Foundations
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ISBN:

9781439081013


Learn the keys to the six stages of successful marketing research as you study both qualitative and quantitative marketing research techniques in this market-leading book. Recognized as the standard for mastering today's marketing research, Iacobucci/Churchill's MARKETING RESEARCH: METHODOLOGICAL FOUNDATIONS, Tenth Edition, shows you how to make each stage of marketing research work for you as you confront actual business challenges. You gain both a strong conceptual and a practical understanding of marketing research as this book examines some of marketing research's most important emerging topics and tools. New Qualtrics? research activities introduce you to this popular online survey tool, while proven applications, clear explanations, and timely cases ensure MARKETING RESEARCH: METHODOLOGICAL FOUNDATIONS, Tenth Edition, is an ideal learning tool now and an invaluable reference tool for you to use throughout your professional career.

Detalles del libro - Marketing Research: Methodological Foundations


EAN (ISBN-13): 9781439081013
ISBN (ISBN-10): 1439081018
Tapa dura
Tapa blanda
Año de publicación: 2009
Editorial: South Western Educational Publishing
604 Páginas
Peso: 1,297 kg
Idioma: eng/Englisch

Libro en la base de datos desde 2010-09-06T09:17:10+02:00 (Madrid)
Página de detalles modificada por última vez el 2024-04-01T21:18:37+02:00 (Madrid)
ISBN/EAN: 9781439081013

ISBN - escritura alterna:
1-4390-8101-8, 978-1-4390-8101-3
Mode alterno de escritura y términos de búsqueda relacionados:
Autor del libro: gilbert churchill, dawn iacobucci
Título del libro: marketing research methodological foundations, access, card

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